Since 2025, China’s LED rental display industry has maintained a steady growth momentum. Driven by the recovery of cultural and sports activities, policy support, and technological iteration, the market scale has climbed steadily. Meanwhile, breakthroughs in key technologies such as small-pitch display and black LED technology are constantly breaking the boundaries of application scenarios, propelling the industry to accelerate its penetration from traditional stage display to diverse fields.
In terms of market scale, the industry has demonstrated strong resilience in recovery and growth. Relevant data shows that in recent years, the market scale of China’s LED display rental industry has continued to rise, with the global market scale expanding simultaneously. China’s market contribution ratio remains a core position globally. This growth is attributed to the intensive holding of offline cultural and sports activities, and the application ratio of professional LED rental displays in various large-scale events has continued to increase. At the same time, policy support at both central and local levels has further boosted market expansion, with a series of supporting measures such as special funds and technological transformation subsidies introduced to promote the steady growth of the number of enterprises in the industry. The overseas market has also become a new growth engine. The recovery of the performance economy in many regions has driven a significant increase in demand for LED rentals, providing broad space for domestic enterprises to expand overseas.
Technological upgrading is the core driving force for the development of the industry, and breakthroughs in a number of key technologies are reshaping product competitiveness. In terms of display effect, black LED technology has gradually replaced traditional white LED technology. Through special processes, it solves common problems of outdoor products, while significantly improving contrast ratio and anti-interference capability, and has gained market recognition with its excellent image quality. In terms of product form, lightweight and convenient transformation has become an industry trend. The application of new packaging technologies has effectively reduced product weight, and combined with optimized installation mechanisms, it has significantly reduced transportation and construction costs. In addition, small-pitch LED has become the mainstream in the high-end rental market, and Micro LED rental displays have also launched commercial pilots, further raising the technical threshold of the high-end market.
Continuous technological iteration is driving the application scenarios of LED rental displays to expand from traditional fields to diversification and high-endization. In addition to core application scenarios, XR virtual production has emerged as a new growth point. The combination of LED displays and real-time rendering technology has promoted the continuous increase in the proportion of mixed reality-related rental projects. In the cultural and tourism field, the promotion of night economy policies has driven a surge in demand for rental displays in relevant scenarios in second and third-tier cities. In the commercial field, high-specification rental displays are widely used in exhibitions, brand launches and other scenarios to create immersive experiences through customized products. At the same time, the construction of smart cities has also opened up new tracks for the industry, and the proportion of government public display upgrading projects in the rental display market is expected to continue to rise.
Insiders pointed out that the current LED rental display industry is in a stage of structural optimization. In the future, the integrated solution of “hardware + content + service” will become the core of competition. Enterprises with technological R&D capabilities and global service capabilities will seize opportunities in scenario expansion and overseas layout, promoting the industry to continue to move towards high-quality development.
Post time: Dec-03-2025